Tag Archives: motivation

Give ‘em Rein to Create

What do you think will most surprise readers of this book, and what surprised you most as you began putting this all together? I think readers will be extremely surprised at what these behavioral scientists have discovered. It goes against … Continue reading

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The Candle Problem

You detail numerous experiments that behavioral scientists have used to prove the ineffectiveness of the carrot and stick approach. Can you give us an example? In the book I write about a famous experiment using a creative puzzle—known as The … Continue reading

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